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Project
RIOT Games – Social Media
Summary
I took care about the visual part of RIOT Games social media accounts in Czech Republic.
Responsibilities
- Motion design (Instagram Reels)
- Static visuals
- Editing visuals from other regions
- Ideating about new content
About Project
Client: RIOT Games
Agency: DDB FTW
Team:
CW: Ondrej Kolek, Designer: Kryštof Henzl, SoMe Manager: Filip Bílek, SoMe Specialist: Marek Paštika
RIOT Games – Social Media
RIOT Games – Social Media
RIOT Games is very active on social networks. They have large global accounts for individual games but they also have accounts for fans in local regions to grow brand awareness. Our agency took care of the Czech Republic region’s social media, and I created most of the graphics in 2022. The graphics were made according to the global brand guides.
Accounts
Numbers correspond to the date 26/12/2022.
@leagueoflegends_czsk
559 posts | 13,5K followers
@valorantczsk
349 posts | 5 126 followers
@wildriftczsk
399 posts | 3 473 followers
Content
The local content we created could be divided into 5 main categories:
- Community & Competitions
- Fun & Memes
- Gameplay
- Esport
- Game lore & History
Examples of the visuals
Results from 1.1.2022 to 31.12.2022
New followers on Instagram pages
0
Precentage of the new followers on Instagram pages
0
%
Total reach on IG @leagueoflegendscz_sk
0
Total reach on IG @valorantczsk
0
Total reach on IG @wildriftczsk
0
Our work was so good that sometimes it was adopted and used for other regions in the world.
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